5th September 2023

Please find the National Online Safety guide for What Parents and Carers Need to Know about Threads below.

Download: What Parents and Carers Need to Know about Threads [PDF]

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With the power and credibility of Meta (including a ready-made relationship with Instagram) behind it, plus users’ increasing frustration with Twitter and – for the moment, at least – no adverts, Threads struck an unprecedented social media ‘sweet spot’ when it launched in July 2023. “Way beyond our expectations,” was a delighted Mark Zuckerberg’s early verdict.

While Threads is currently relatively basic in terms of features, some concerns have already been raised over the sheer volume of users’ data the platform collects, the possibility of algorithms recommending unsuitable content and, as always, other people’s spiteful behaviour. Our #WakeUpWednesday guide brings parents and carers up to speed on this notable new arrival.


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